I suggest this be called the Portisch variation.
Lajos Portisch wrote Chapter 4, "Developing an Opening Repertoire," for the 1974 RHM Press book "How to Open a Chess Game".
Portisch recommended solid defenses with the virtues of simplicity and economy. Of the ...7. Qa4 variation, Portisch said
Quote:As a young master I developed a system against White's early Queen maneuver (poisoned pawn) by playing my own Queen out first. Thus White's Queenside is blockaded. Such blockading is the essence of this variation. The Black Queen is ideally posted on a4. its presence precluding White's often useful developing moves a4 and Ba3. The only question is: How dangerous will White's initiative on the Kingside be?
"
Portisch then uses his games-Berger-Portisch 1956, Parma-Portisch 1961, Uusi-Portisch 1957 and Dely-Portisch 1957- to further illustrate the variation.
A very few played the variation before Portisch and many have played it more often. After all, Portisch usually defended e4 with e5 or the Sicilian. But recommending an almost unknown defense in a classic chess book, surely played a big part in influencing people to look at and perhaps try out the variation.
In case you are interested, Portisch also recommended the ...4. b6 variation against the Winawer. The Guimard was his choice against the Tarrasch. He gave no analysis for the Advance or Exchange variations. The chapter was just 40 pages long. His comments were:
Quote:The Exchange Variation cannot pose any real problems for Black, who can adjust his play to his blood pressure....
and:
Quote:...after 1.e4 e6, 2. d4 d5, 3. e5 c5, 4. c3 nc6, 5. nf3 Qb6 Black already stands very well.